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Glasshouse Store

E-commerce demo

A headless storefront concept for a premium skincare brand — editorial storytelling with instant checkout.

Client
Self-initiated
Year
2025
Scope
Storefront concept
Stack
Shopify Hydrogen, Sanity
Glasshouse — storefront demo product page

The idea

Most themed stores make premium brands look generic and load slowly on mobile, where most buying happens. Glasshouse shows the alternative: full editorial freedom without giving up Shopify’s checkout.

The approach

Headless build with structured content for product stories and ingredient deep-dives, mobile treated as the primary canvas, and a sub-second page budget throughout.

What it proves

0.9s
mobile page load
100
Lighthouse performance score
Live
demo storefront, browsable end to end
Next experiment

Meridian UI →

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